/Photo=Getty Images
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, ‘It has been revealed that restaurants can save an average of 1.42 million won per month by using delivery services through food delivery platforms rather than directly hiring delivery workers. Restaurant owners met the high demand for delivery during peak meal times such as lunch and dinner by utilizing their own delivery service (platform delivery agent service) to reduce fixed costs such as managing motorcycles.’,
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, “The Korea Internet Company Association’s Digital Economy Research Institute recently released a study on the cost-saving effects of using the platform delivery services for restaurants. The study was commissioned to the research team of Prof. Lee Hee-chan of the Hotel, Tourism, and Restaurant Management Department at Sejong University. This was done in order to strategically confirm whether utilizing platform delivery services is an effective choice for small restaurant business owners to improve business efficiency.”,
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‘Cost-Saving Effects of Using the Platform Delivery Services for Restaurants’ Study Results – Restaurants saved an average of 1.42 million won per month by using delivery services through food delivery platforms rather than hiring delivery workers directly. /Photo=Korea Internet Company Association
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, ‘According to the research results, restaurants incurred an average of 3.3 million won per month when using platform delivery services. The estimated cost of directly hiring delivery workers was around 4.72 million won per month, including motorcycle maintenance and labor costs. When comparing these costs, using platform delivery services resulted in a monthly cost reduction of 1.42 million won.’,
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, ‘The monthly usage cost of platform delivery services was calculated through a scenario reflecting the realistic operational level of restaurants and conducting a simulation of 10,000 repetitions. It was assumed that restaurants would bear the average delivery fee (2,700 won) and the average delivery fee for distances under 3 km (3,000 won) both being borne by the restaurants. The conditions for deriving the cost of directly hiring delivery workers include hiring one delivery worker, average operating hours, and operating days.’,
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, ‘Professor Lee Hee-chan, the leader of the research, said, “Through platform delivery services, restaurants can reduce the burden of manpower management and respond flexibly to changes in delivery demand.” Typically, most orders at restaurants are received during lunch and dinner hours, and in order to handle the multitude of orders coming in simultaneously, multiple delivery workers need to be hired. By using platform delivery services, restaurants can efficiently operate multiple deliveries at once to increase business efficiency.’,
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, ‘It is analyzed that Korean McDonald’s reduced the scale of its motorcycle operation for its direct hiring delivery service, McDelivery, for these reasons. The scale of motorcycle operation decreased from over 1,400 units in 2019 to 819 units in 2022, a reduction of 41.5%.’,
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, ‘Meanwhile, small restaurant business owners responded in surveys that the benefits of utilizing platform delivery services include expanding delivery areas, increasing business efficiency by using delivery workers tailored to order volume, and cost savings compared to directly hiring delivery workers.’, ‘\n’]