Unity retracts annual runtime fee… Corporate fees can be increased by up to 25%

[ⓒUnity]

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, ‘Last year, the content creation engine company Unity, which had faced criticism for announcing plans to charge developers based on the number of game installations, has withdrawn the policy after a year.’,
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, ‘Unity Technologies, the American company behind Unity, announced on the 12th (local time) through a letter from CEO Matt Bromberg, that they have decided to cancel the “runtime billing” system as a result of in-depth discussions with the game community, customers, and partners.’,
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, ‘The runtime billing system announced last September was a method of charging fees based on the number of installations by users and the subscription plan developers have, departing from the previous method of licensing fees based on corporate revenue.’,
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, ‘Facing backlash from developers worldwide, Unity pledged not to charge fees to free subscription users and not to retroactively apply the system to previous versions, but the criticism continued. In this process, former CEO John Riccitiello also took responsibility and resigned in October of last year.’,
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, ‘Meanwhile, Unity announced that starting from January 2025, they will increase subscription fees for corporate users of the ‘Pro’ and ‘Enterprise’ plans by 8% and 25% respectively. The Pro plan is for customers with annual revenue or funding of $200,000 (approximately 260 million KRW), while the Enterprise plan targets customers with $25 million (approximately 33 billion KRW) or more in revenue. The ‘Personal’ plan for students and amateur developers will continue to be provided for free.’,
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, ‘This fee adjustment will also be applied to the next-generation game engine, Unity 6. CEO Bromberg stated, “We aim to revert to the previous cycle of considering potential price increases only on an annual basis,” emphasizing that they will continue to invest in game development improvements and become a better partner.’,
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