Concurrent Users: 320,000
PC Cafe Market Share: 2nd Overall
Continued Popularity After Subscription Model Switchover on the 11th
“Foundation for Long-term Success Established”, “[E-Daily, Reporter An Yu-ri] NCSoft’s ‘Lineage Classic’ has surpassed 40 billion won in cumulative sales, laying the groundwork for long-term success. NCSoft’s experiment with the ‘subscription model’ is successfully taking hold.”,
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, ‘NCSoft announced on the 26th that Lineage Classic’s peak concurrent users have exceeded 320,000. The cumulative sales have surpassed 40 billion won, with daily sales exceeding 2.1 billion won.’,
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, ‘Lineage Classic is showing good performance in the PC cafe market share rankings as well. As of this day, with a market share of 9.63%, it ranks 2nd among PC games available in Korea. It holds the top position within the MMORPG (Massively Multiplayer Online Role-Playing Game) genre.’,
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, ‘Lineage Classic is also gaining significant popularity in the streaming game market. On YouTube, videos of Lineage Classic have amassed over 147 million views. NCSoft emphasized that despite not using ‘BJ Promotion’ marketing, commonly utilized in the MMORPG genre, it is gaining traction on streaming platforms.’,
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, ‘Lineage Classic is a PC game that recreates the early 2000s version of ‘Lineage,’ which NCSoft has been servicing since 1998. It strategically targets the IP fandom by prominently featuring user nostalgia.’,
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, ‘As a result, Lineage Classic has attracted attention from the IP fandom, affectionately nicknamed ‘Rinjeossi’ (Lineage uncle), leading to early server closure during pre-character creation and multiple increases in capacity.’,
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, ‘Another reason Lineage Classic’s success is noteworthy is the introduction of the ‘subscription model’. After offering a free service preview in Korea and Taiwan on the 7th, it switched to a monthly subscription fee of 29,700 won from the 11th.’,
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, ‘The price is set at the same level as the previous Lineage subscription, aligning with its IP focus on user nostalgia.’,
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, ‘The successful establishment of Lineage Classic raises attention as to whether the ‘subscription model’ might expand across the domestic gaming industry as a whole.’,
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