“Naver is holding an event to promote short-form service Clips.”
“Naver announced on the 1st that it will conduct the ‘Kono Challenge’ on Clips until January 31 next year.”
“The Kono Challenge involves recording short-form videos of singing and dancing in a coin karaoke room, including location stickers and hashtags, and uploading them on either Naver TV or the Blog application to participate. Participation QR codes are also available at TJ Coin Karaoke locations nationwide. Anyone can upload three videos per month and earn three likes and three supportive comments on each video to receive 10,000 Naver Pay points.”
“For outstanding participants, more benefits are offered. Each month, Naver Clips selects participants with the highest number of plays and likes as ‘Monthly Kono Star’ and awards them up to 10 million won. In the ‘Kono Superstar Final,’ where all selected top creators compete with mission songs, a prize of up to 30 million won is offered. There’s also a Best Performance Award selected by the original song singer.”
“Naver leader Choi Ji-hye said, ‘The culture of recording and sharing short-form content is becoming more common among Gen Z. We will continue to host various events focused on trendy topics that interest Gen Z, supporting them to experience diverse enjoyment on Clips.'”