Tourism Agency Joins Hands with Musinsa to Enhance Shopping Convenience for Foreign Tourists

Immediate tax refund promotion until the end of the year. “The Korea Tourism Organization announced on the 19th that it has signed a business agreement with Musinsa to improve the shopping convenience for foreign tourists,”
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Korea Tourism Organization-Musinsa joint promotion event page. [Photo provided by Korea Tourism Organization],
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, “Under this agreement, the two companies will conduct a discount promotion targeting foreign tourists using immediate tax refund duty-free services at Musinsa Standard stores from the 19th to the end of the year. The Tourism Organization plans to promote this promotion through the VisitKorea website,”
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, “Musinsa, the largest online fashion platform in Korea, has been gaining high interest from foreigners who want to experience Korean fashion trends. In 2017, Musinsa launched its own online-based brand ‘Musinsa Standard,’ and since May 2021, it has been expanding its offline stores starting from Hongdae in Seoul to Busan, Daegu, and recently opened its 10th store,”
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, “Kim Dong-il, Director of the Tourism Industry at the Tourism Organization, said, ‘By promoting immediate tax refund duty-free services with Musinsa, which is emerging as a new mecca of K-fashion, we hope to activate foreign tourists’ shopping and help boost domestic consumption. We will continue to collaborate with private companies to promote tourism content reflecting Korea’s latest lifestyle in beauty, fashion, and create a more convenient shopping environment for foreigners,'”
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, “Starting this year, the Tourism Organization plans to produce contents on ‘Enjoying K-fashion like a local MZ’ in English, Chinese (simplified and traditional), and Japanese along with introducing immediate tax refund duty-free services to widely promote Korea as a ‘shopping destination’ around the world.”
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