“The Korea Tourism Organization announced today (14th) that the HiKR Ground, a promotional center for Korean tourism, has surpassed 2 million cumulative visitors.”
“Since its opening in 2022, the daily average number of visitors is approximately 2,600, which is more than 2.9 times the number of visitors compared to the promotional center operated before the pandemic in 2019.”
“HiKR is a term created by combining the English greeting ‘Hi’ and ‘KR’ which stands for Korea. It is designed as a space where visitors can make K-pop music videos by dancing themselves, provide guidance on domestic tourist sites, and introduce and experience Korean culture.”
“To commemorate the milestone of 2 million visitors, the Korea Tourism Organization will hold an event from tomorrow (15th) until the 20th. Participants can find the hidden number ‘200’ around the HiKR center, take photos with it, and upload them to social media to receive small commemorative gifts.”
“Sungwook Yoon, the head of the tourism promotional center operations team, stated, ‘In the future, we will target global consumers with not only unique local content but also engaging topics that incorporate everyday life in Korea.'”
“[Photo Source: Provided by Korea Tourism Organization]”
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