The Ministry of Culture, Sports and Tourism and Emart24 Promote Local Culture through ‘Local 100 Stamp Tour’

Stamp at ’15 places’ of Local100 and receive a prize
Earn stamps with a 1000 won purchase at nearby Emart24
Collect stamps to receive a Kikni badge or Emart24 discount coupon
“Strengthening public-private cooperation, creating locations people want to visit”, ‘[Edaily Kim Mi-kyung] The government has decided to officially promote collaboration with the private sector to allow more citizens to experience local cultural sites.’,
,
, ‘The Ministry of Culture, Sports and Tourism announced on the 17th that it will promote the ‘Local100 Stamp Tour’ in partnership with Emart24 (CEO Song Man-jun) to let people experience the charm of hidden local cultures nationwide.’,
,
, ‘In October 2023, the Ministry selected 100 cultural assets, including △cultural landmarks, △contents, and △masters, to be part of ‘Local100′ to uncover the unique cultural charms of regions and widely publicize the value of local culture.’,
,
, ‘The Local100 Stamp Tour will be run through December 31st, and anyone can participate via the Emart24 application (app). Participants can collect stamps by making a purchase of 1,000 won or more at Emart24 stores located near the 15 venues selected as event sites from ‘Local100’. Based on the number of collected stamps, participants will receive ‘Local100′ badges (3 types) designed by promotional ambassador Kikni and discount coupons for Emart24 (5,000 won, 10,000 won, 20,000 won) as prizes.’,
,
, ‘The selected sites include △Mureung Byeolyucheonji △Surfyy Beach △Chuncheon Mime Festival △Bucheon Art Bunker B39 △Hahoe Village △Namdo Night Market △Kim Gwang Seok-gil △Temi Ore △Jeonpo Cafe Street △Culture Station Seoul 284 △Ieung Bridge △Sochang Experience Center △Namwon Municipal Gugak Troupe Permanent Performance △Damyang’s 3 Luxury Forests △Cultural Manufacturing Center and surrounding areas.’,
,
, ‘The Ministry of Culture, Sports and Tourism published the 2025 revised edition of the ‘Local100 Guidebook’ to provide more detailed information on Local100 across various regions, including the current event sites. The guidebook features intuitive designs and content that allow for easy and quick access to desired information. It highlights fascinating histories and lifestyles of the regions in a narrative format and introduces lesser-known hidden spots, offering opportunities for new travel experiences. The guidebook can be accessed on the Ministry’s website.’,
,
, ‘Song Yoon-seok, Director of Regional Culture Policy at the Ministry of Culture, Sports and Tourism, stated, “With the collaboration between the Ministry and Emart24 as a starting point, we aim to strengthen public-private cooperation to promote regional cultural resources, and work towards creating places people want to visit, stay, and live through culture.”’,
,
,