[‘\n’, In April, Kia’s eco-friendly car sales decreased by 10.8% from the previous month to 18,801 units
EVs decreased by 24.2% and hybrids by 7.3%,
The new Sorento Hybrid./Photo=Provided by Kia.,
, ‘Kia’s eco-friendly car sales, which had been steadily increasing from the beginning of the year until March, decreased last month. While the trend had been that when electric vehicle (EV) sales declined, hybrid car sales increased, and vice versa, both EV and hybrid sales did not perform well last month.’,
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, ‘According to Kia on the 7th, the sales volume of Kia’s eco-friendly cars last month decreased by 10.8% to 18,801 units compared to the previous month. EVs sold 3,317 units, and hybrids sold 15,484 units, decreasing by 24.2% and 7.3%, respectively.’,
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, ‘The best-selling eco-friendly car model last month was the Sorento Hybrid, with 5,169 units sold. Following that were the Carnival Hybrid (3,767 units), Sportage Hybrid (3,054 units), Niro Hybrid (1,597 units), mainly showing strength in hybrid vehicles. On the other hand, the EVs were led by the Ray EV with 1,216 units, followed by the EV6 (1,036 units), Niro EV (341 units), and EV9 (174 units).’,
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, ‘A Kia official stated, “Although the sales of eco-friendly cars increased compared to the same month last year, the decrease in working days compared to March is believed to have affected the sales volume in April.”‘,
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, ‘In reality, Kia’s eco-friendly car sales last month increased by 11% compared to the same month last year. However, this growth was driven by strong sales of hybrid cars, while EVs faced negative growth.’,
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, ‘The proportion of hybrid cars in overall automobile sales continues to increase. In the domestic market in the first quarter of this year, Kia’s proportion of hybrid cars among the vehicles sold was 36.6%, a 14.4 percentage point increase compared to the same period last year (22.2%).’,
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, ‘This seems to be due to the popularity of various leisure vehicles (RVs) such as Sorento, Sportage, Carnival, and Niro in the hybrid lineup.’,
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, ‘Securities firms expect that Kia will continue to post strong performances even amidst difficult seasonal conditions in the first quarter of this year, as a favorable exchange rate and material costs environment is expected to continue after the second quarter, leading to an expanded supply volume.’,
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, ‘Hanwha Securities researcher Song Seon-jae stated, “Kia is effectively offsetting the slowdown in the EV market with hybrids and internal combustion engines and is showing profitability close to double digits in the eco-friendly car sector, thanks to its competitiveness in material and fixed costs.”‘,
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