Written by 9:58 PM Economics

“NVIDIA won’t have a rival in 2 to 3 years”…Lee Tae-won Reveals ‘AI Strategy’

‘AI Strategy’ by Chairman Choi Tae-won

Hosted by the Korean Chamber of Commerce and Industry Jeju Forum Talk Show
Chairman Choi Tae-won, CEO Choi Soo-yeon in conversation
Chairman Choi Tae-won: “Naver must make money”
CEO Choi Soo-yeon: “The key is the usefulness of the service”,


Kim Jae-cheol, director of the KAIST Kim Jae-cheol AI Institute (from left), Choi Soo-yeon, CEO of Naver, and Choi Tae-won, chairman of the Korean Chamber of Commerce and Industry, participate in and have a conversation at the Jeju Forum Talk Show held at the Shilla Hotel in Jeju on the morning of the 19th. Photo provided by Naver, ‘”In the very near future, within 2-3 years, I don’t think NVIDIA will collapse. (Omitted) Then, can it collapse after 2-3 years? There are several possibilities.”‘,
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, “On the morning of the 19th, Chairman Choi Tae-won of the Korean Chamber of Commerce and Industry answered a question about whether there is a company that can break NVIDIA’s dominance at the Jeju Forum talk show hosted by the Korean Chamber of Commerce and Industry. The point Chairman Choi focused on was after developing the Large Language Model (LLM) and other artificial intelligence (AI) technologies. After development, it should be able to continue as a ‘profitable business model.’,

Chairman Choi Tae-won: “If a money-making AI comes out, I will continue to use expensive chips”

, ‘Chairman Choi said, “What is the model that makes money with AI? It has not yet been accurately identified.” He added, “Currently, regarding the use of the Large Language Model, the competition lies in how to train it to make my model better than others. The assumption is that eventually money will naturally be earned.” ‘,
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, ‘He further stated, “After pouring money for 2-3 years to build LLM to a certain level, it must evolve and develop to a level where it can earn money or create use cases that companies or individuals can pay for like applications (apps). If that doesn’t work well, then there is a chance the current NVIDIA world might crumble and other types of chips or forms will be needed, so there is a possibility that the advantages NVIDIA currently holds will crumble.”‘,
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, ‘He also added, “If I think a money-making (AI) model will come out well, it is advantageous to continue using expensive chips to make the performance of the chips better, so I will continue to use expensive chips. In that case, NVIDIA can continue to thrive.’,
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Chairman Choi Tae-won of the Korean Chamber of Commerce and Industry participates and has a conversation at the Jeju Forum Talk Show held at the Shilla Hotel in Jeju on the morning of the 19th. Photo captured from the Korean Chamber of Commerce and Industry’s YouTube video, “The key variable identified by Chairman Choi is the ‘performance of the chip’. The discussion is about how quickly AI accelerators can be improved. Chairman Choi referenced NVIDIA’s statement that its AI accelerator can handle up to 3.2 trillion parameters currently. To advance towards General Artificial Intelligence (AGI), it needs to be able to handle 10 trillion parameters, according to him.’,
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, ‘Chairman Choi described the SK Group as a company that supports the tools needed to mine gold. This is an explanation of a company operating a business that supports AI data centers, energy solutions, among other things, which are necessary in the process of mining gold, in this case, AI.’,
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, ‘CEO Choi Soo-yeon, who was present with Chairman Choi, mentioned Naver, saying, “We have to make money with Naver. We can continue to sell tools (pickaxes) if Naver mines gold.” She stated, “The current dilemma facing humanity is whether to use efficient small AI models or bet on giant models.”‘,

Choi Tae-won’s 4 AI scenarios… “Need to have all strategies in place”

, ‘This is a critical issue connecting to the sustainability of AI business. According to Chairman Choi, at the current rate, in four years by 2028, the amount of electricity needed for AI data centers will be eight times more than now. Additionally, he pointed out that the carbon emissions from data centers are 1.5 times higher than those generated by the entire aviation industry.’,
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, ‘He said, “To overcome this problem, we need to continually produce high-performance chips to reduce power consumption and make AI data centers process data faster.” He added, “If these conditions are not met, we can consider a few scenarios.”‘,
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, ‘The scenarios mentioned by Chairman Choi include situations where △All companies have implemented ideal AGI models △Insufficient data acquisition for AI development △Failure in building LLM △Transition to on-device AI models. He stressed the need to have strategies that can survive in all four scenarios.’,
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CEO Choi Soo-yeon of Naver (right) participates and has a conversation at the Jeju Forum Talk Show held at the Shilla Hotel in Jeju on the morning of the 19th. Photo provided by Naver,

CEO Choi Soo-yeon emphasizes the usefulness of services and Sovereign AI

, ‘CEO Choi Soo-yeon of Naver emphasized the business model of providing AI services that are useful to users at the same event.’,
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, ‘She said, “When thinking about how mobile phones and the internet have changed us, ultimately it’s in the service aspect that determines what usefulness they have provided to people.” She anticipated, “If AI can really change my life a lot, the success may lie in creating such usefulness.”‘,
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, ‘Naver already provides personalized search results to users through its search portal. Even if different users enter the same search term, they receive different results. CEO Choi stated, “Search, weather, stock, and news services are already heavily integrated with AI technology without most people realizing it,” and added, “Naver is making efforts to incorporate technology that can serve as everyone’s personal assistant.”‘,
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, ‘CEO Choi particularly emphasized ‘Sovereign AI’ as a future business direction. Sovereign AI is a strategy to build independent AI models based on each country’s or company’s own data.’,
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, ‘She said, “There are hardly any cases in the world where there are definite answers to questions. Even if you search for a good restaurant near Jeju’s Jungmun area now, everyone will have different answers,” and continued, “From that perspective, I thought that countries and institutions that properly understand important historical and cultural contexts would need Sovereign AI. Naver can provide the technical capabilities we have to countries and institutions that need it and build infrastructure.”‘,
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, ‘She said, “It seems that Naver can play a role in diversifying in the era of AI.”‘,
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, “CEO Choi mentioned that when asked about the most used AI models, she said they have generated toasts for dinner parties using their own AI services, prompting laughter. Chairman Choi mentioned that he mainly uses SK Telecom’s AI personal assistant ‘A.dot.'”,
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, ‘The Jeju Forum hosted by the Korean Chamber of Commerce and Industry was attended by about 600 heads of chambers of commerce nationwide, as well as major corporate executives participating from large, medium, and small enterprises across the country.’,
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