SK Telecom T Tower / Photo provided by SKT, ‘SK Telecom and SPC Group announced on the 9th that they have signed a business agreement (MOU) to strengthen comprehensive cooperation in business based on AI (artificial intelligence) technology.’,
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, ‘The two companies agreed to collaborate in key areas such as △services and business partnerships utilizing AI technology △development of B2B (business-to-business) solutions for retail stores △improving convenience for marketing partnerships and membership app usage △establishment of a task force for joint business development.’,
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, ‘First, they will integrate SK Telecom’s AI personal assistant ‘A.dot’ with SPC’s membership app ‘Happy Point’ to allow users to check product and store information, as well as their point status, through conversation-based natural language. Furthermore, in the long term, they will pursue customer-specific product recommendations and enhance the shopping experience. Recently, A.dot has separated its AI functions provided within the app into specialized agents by field. The collaboration with Happy Point is part of efforts to expand the AI ecosystem externally.’,
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, ‘Additionally, the two companies will combine SPC Group’s franchise store operation know-how with SK Telecom’s B2B infrastructure to develop FaaS (Franchise-as-a-Service) solutions that include △store management based on customer behavioral data analysis △AI-based inventory management △smart retail systems. SK Broadband will also launch dedicated products for SPC franchises and small businesses.’,
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, “In addition, they will integrate SK Telecom’s ‘T Membership’ with SPC’s Happy Point, allowing users to simultaneously earn and redeem points through barcodes in the T Membership app or receive discounts and points for T Membership purchases in the ‘Happy Order’ section of the Happy Point app. They will also introduce an AI-based ‘unused coupon notification’.”,
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, ‘Furthermore, the two companies will establish a joint task force to continuously explore new business opportunities in AI partnerships and B2B businesses.’,
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, ‘Yoo Young-sang, CEO of SK Telecom, stated, “This will be a successful case of synergy between leading businesses in each field, achieving a successful AI transformation,” and he added, “In the future, through the application of SK Telecom’s advanced AI technology and services, including A.dot, we plan to provide customers with an even more evolved AI experience by expanding the ecosystem.”‘,
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, ‘Heo Hee-soo, executive vice president of SPC Group, said, “SPC Group will actively introduce innovative ICT (Information and Communication Technology), including AI, into our business to lead the future trends of the F&B (food and beverage) industry.”‘, ‘article_split’,
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