Written by 10:54 AM Culture

“‘Ppiyaki’ Sin Yubin snack is out again”… GS25 ‘Rice Balls and Cup Ddeok’

‘Yohemiti Energy Gel’, which was consumed during the match, is available for pre-order on the app from the 21st to the 26th. “GS25 announced on the 19th that they will be launching collaborative products with table tennis national representative Shin Yubin, who is beloved as ‘National Squeaky,’ a nickname given by the public.”,
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GS25 unveils products collaborated with Shin Yubin. [Photo=GS25]

GS25 unveils products collaborated with Shin Yubin. [Photo=GS25],
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, “The release of these products started when footage of Shin Yubin eating kimbap, banana, and energy gel during a match was captured by the broadcasting camera. This ‘eating show’ scene gained attention on social media and online communities, leading GS25 to plan a collaboration with Shin Yubin.”,
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, “The first collaborative products to be introduced are two types of kimbap and two types of side dishes in cups, set to be released on the 21st. Inspired by the fact that Shin Yubin gained strength by eating kimbap made by his mother during matches and his nickname ‘Squeaky,’ GS25 prepared cup dishes containing kimbap, half-boiled eggs for easy consumption, and fresh caprese.”,
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, “These products are named ‘National Squeaky Shin Yubin’s Snack Time,’ and the package design includes Shin Yubin’s unique liveliness and positive facial image, along with a table tennis table and a racket.”,
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, ‘Starting with the release of these products, GS25 plans to introduce a variety of products such as bananas and hard-boiled eggs that come to mind when you think of Shin Yubin eating during matches.’,
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, “The ‘Yohemiti Energy Gel,’ which Shin Yubin consumed during the match, will also be available for pre-order on the ‘Our Neighborhood GS’ app from the 21st to the 26th. A total of 600 sets of 10 units each will be sold in limited quantities at a very competitive price. Starting from October, the products will be available at GS25 offline stores.”,
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, ‘Kim Young-jin, the head of the GS Retail Product Strategy Team, stated, “We planned this collaboration to share Shin Yubin’s positive energy with our customers,” and added, “We will continue to focus on offering differentiated products in new fields and categories to bring joy and satisfaction to our customers.”‘,
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