“SK Telecom is hosting the ‘0 Suneung Festival’ event starting on the 14th, offering cutting-edge IT devices as prizes and discounts on performances and exhibitions for college entrance exam takers.
‘0’ (zero) is SK Telecom’s specialized brand for young customers aged 13 to 34. This event has been organized to encourage new beginnings and challenges for the youth who have taken the college entrance exams.
Firstly, the ‘0 Starter Pack Event’ is being prepared for students born between 2005 and 2006 who are either new subscribers or changing their devices. Starting from the 27th on the T World 0 page, participants can select their desired career path for a chance to win one of six prizes, including the Galaxy Book Pro 360, Stand By Me Go, and AirPods Max, provided to 150 people through a draw. For those not selected, a CU mobile gift card worth 5000 won will be given to the first 5000 applicants.
On the T Direct Shop, a special college entrance exam promotion will be held. Customers born between 2004 and 2006 can enter the draw simply by participating without a purchase and have a chance to win a Google gift card worth 20,000 won, provided to 2025 people. Through a joint promotion with Samsung Electronics, they will receive Galaxy Buds 3 for free when purchasing the latest smartphones, such as the Galaxy Z Fold6, until the end of the year.
Discount benefits on performances and exhibitions available to 0 customers are also significantly expanded. Until the end of the year, discounts of up to 85% on musicals like ‘Ticktickboom,’ the play ‘Shear Madness,’ and the exhibition ‘Accidentally Wes Anderson2’ are being offered. SK Telecom exam takers born in 2005-2006 can download discount coupons from the T World 0 page and use them on the Interpark Ticket site.
The ‘0 Day’ membership program, which offers various benefits to 0 customers on the 10th, 20th, and 30th of every month, is also being reinforced. This month, discounts on musical ‘Gwanghwamun Sonata’, No Brand Burger, and Pizza Hut are being provided. An event is also being held where participants select a bucket list they wish to try after the exam for a chance to win a Daiso 10,000 won voucher, given to 3000 people through a draw. SK Telecom customers born between 2005-2007 can participate via the T Membership app from the 15th to the 30th.
Kim Ji-hyung, head of SK Telecom’s integrated marketing strategy, said, “This event was prepared with the intention of supporting a new start for students who have worked hard for their college entrance exams,” and added, “We will continue to strive to provide genuine benefits that empower young people.”