Celebrate the opening ceremony with employees at the 3000th franchise, Oido branch
CEO Kim Dae-young: “We will bring happiness to franchisees and joy to customers”,
Kim Dae-young, CEO of Mega MGC Coffee, and Oido branch owner Lee Jong-wook pose for a commemorative photo at the opening ceremony of the 3000th Mega MGC Coffee franchise, Oido branch held in Siheung, Gyeonggi Province on the morning of the 9th. (Photo=Mega MGC Coffee provided) *Prohibited from resale and DB
, ‘[Seoul=Newsis] Reporter Gu Ye-ji = Mega MGC Coffee opened its Oido branch in Siheung, Gyeonggi Province on the 9th, surpassing 3000 franchises as the first cost-effective coffee brand in Korea.’,
, ‘It is a result achieved 10 years after the opening of the first Mega MGC Coffee branch in Hongdae.’,
, ‘At the celebration ceremony, CEO Kim Dae-young of Mega MGC Coffee, Oido branch owner Lee Jong-wook, and employees reflected on the significance of surpassing 3000 branches.’,
, ‘Starting with the Hongdae branch in 2015, Mega MGC Coffee surpassed 1000 branches in 2020. Following the opening of the 2000th branch in 2022, they opened the 3000th branch in May this year.’,
, ‘During his congratulatory speech on that day, CEO Kim Dae-young stated, “Achieving 3000 franchise branches is significant for the company,” and expressed his pride, saying, “It is the result of continuously adapting to the changing market and consumer trends.”‘,
, ‘He added, “Now, customers can enjoy Mega MGC Coffee anytime, anywhere,” and stated, “Our company has become a brand that enhances consumer’s daily lives by launching competitive new menus.”‘,
, ‘Lee Jong-wook, the owner of the Mega MGC Coffee Oido branch, decided to open an additional branch after operating an existing Mega MGC Coffee franchise.’,
, ‘An official from Mega MGC Coffee explained, “The secret to surpassing 3000 branches is based on the principle of mutual prosperity for franchise owners.”‘,
, ‘They evaluate the profitability of franchisees even before launching new menus and establish a profit-and-loss structure that allows sufficient earnings for franchisees from the beginning. They also evaluate and award outstanding franchises on a quarterly basis.’,
, ‘As a result, the closure rate in 2022 was 0.4%, recording the lowest closure rate in the coffee industry.’,
, ‘CEO Kim Dae-young of Mega MGC Coffee stated, “We will strive to ensure that each franchise achieves sufficient earnings so that franchise owners can feel happy for a long time, rather than setting quantitative goals for opening a certain number of franchises per year,” and said, “We will enhance customer enjoyment by offering trendy and reasonable prices.”‘,