On September 11, the “Real Summit 2025” will take place at COEX in Seoul, as announced by Samsung SDS on August 28. This event, now in its seventh year, will showcase the company’s solutions and services development direction, as well as share case studies of client applications across different industries.
The summit, designed to address various challenges faced by companies in the AI era and support business innovation, is open to anyone interested in the latest technologies, including generative AI, cloud, data, and enterprise solutions. The theme for this year is “Technology of Tomorrow, Technology of My Work,” highlighting the future of corporate work transformed by generative AI.
Samsung SDS CEO Lee Joon-hee will deliver a keynote speech on “The Journey of AI Transformation with Samsung SDS.” This will be followed by presentations from SAP’s Peter Pluim and Dell Technologies’ Michael Dell, discussing partnerships and collaboration with Samsung SDS. Additionally, major clients like KB Financial Group, Wonik Group, and Upstage will present their own case studies and outcomes from adopting Samsung SDS solutions.
A special session will feature UNIST’s honorary professor Lee Sedol discussing “Human Competitiveness in the AI Era.” The afternoon session will focus on corporate client application examples of Samsung SDS’s key services, such as the generative AI service platform “Fabrics,” generative AI-based collaboration solution “Brity Copilot,” and automation solution “Brity Automation.” Case studies on digital transformation in various sectors, including manufacturing, retail/services, finance, public/defense, and logistics, will also be shared.
For more detailed information about the Real Summit event and to register, interested parties can visit the official event website at https://www.realsummit2025.com.