Google Play, led the global expansion of webtoons by establishing partnerships with a global webtoon platform founded by an Indian developer and the Korea Webtoon Industry Association, self-proclaiming as ‘K-Webtoon Ambassador,’
In the photo provided by Google Play, DashToon co-founder and COO Laris Goodieparty (fifth from the left) and Seo Beom-gang, president of the Korea Webtoon Industry Association (sixth from the left), along with officials from DashToon and Google Play are seen commemorating. Photo provided by Google Play,
, ‘[Seoul Economy]’,
,
, ‘Google Play has taken steps to expand the K-Webtoon territory by establishing a global partnership between DashToon, a global webtoon platform founded by an Indian developer, and the Korea Webtoon Industry Association. Google Play plans to continue supporting the growth of the Korean webtoon ecosystem in the future.’,
,
, ‘On the 12th local time in Bengaluru, India, Google Play announced on the 13th that it has signed a global partnership with DashToon and the Korea Webtoon Industry Association to lay the groundwork for Korean webtoons to enter the global market. This agreement was part of a medium-to-long term cooperation plan with the Korea Webtoon Industry Association that Google Play forged in September last year to enable successful global expansion of Korean webtoons and revitalize the webtoon industry. Google Play took the lead in global partnerships between the two parties to actively support Korean webtoon companies in seeking opportunities to enter overseas markets.’,
,
, ‘DashToon, a global webtoon platform established by developers of Indian origin in 2022, focuses on major stages not only in India but also in the United States and the United Kingdom. DashToon has gained popularity, being selected as the ‘Most Entertaining App Webtoon and Comics’ category at the ‘Google Play Best of 2023 Awards’ in India last year. In addition to providing webtoons to users, DashToon also provides creative tools applying generative AI technology to help creators easily and creatively make their works.’,
,
,
In the photo provided by Yang Ji-hye, Laris Goodieparty, co-founder and COO of DashToon (left), and Seo Beom-gang, president of the Korea Webtoon Industry Association, shake hands at the global partnership signing ceremony. By Yang Ji-hye,
,
, ‘With this agreement, it is expected that the scope of K-Webtoon’s activities will significantly expand. Firstly, DashToon will establish partnerships with Korean webtoon companies through the Korea Webtoon Industry Association to introduce more Korean webtoons to its platform. Additionally, DashToon plans to provide support for Korean webtoons to gain a foothold in the vast and potential-rich Indian webtoon market. Laris Goodieparty, co-founder and COO of DashToon, who attended the agreement ceremony, stated, “India has a population of 1.4 billion but faces difficulties as people who first enter the market share eight languages and cultures,” adding, “DashToon is expected to be helpful not only in these aspects but also in responding to illegal distribution.”‘,
,
, ‘At the same time, the Korea Webtoon Industry Association has joined hands with DashToon to globalize Korean webtoons. Seo Beom-gang, president of the Korea Webtoon Industry Association, explained, “Overseas business expansion is essential for the continuous growth and circulation of Korean webtoons,” and expressed happiness in meeting an excellent partner like DashToon who can create the future of the webtoon industry through international cooperation via Google. The Korea Webtoon Industry Association plans to cooperate with DashToon by sharing experiences of Korean member companies that have gained competitiveness globally.’,
,
, ‘Google Play plans to continue to collaborate with the Korea Webtoon Industry Association in promoting K-Webtoons. Currently, Google Play is carrying out various programs such as global expansion seminars for small Korean webtoon companies and creators to enhance global competitiveness, activating genre diversity in the webtoon industry, and consulting on strategies for discovering new intellectual properties (IPs). In particular, in celebration of the ‘2nd Webtoon Industry Day’ on October 28th, collaborations are scheduled. A Google Play official stated, “The reason Google Play proclaims itself as the ‘K-Webtoon Ambassador’ with this agreement is due to the values of ‘win-win,’ believing that as the market grows, Google can also grow,” and added, “We will continue to support the growth of the Korean webtoon ecosystem to a larger extent.”‘,
,
,