Expansion of Asia Miles benefits from air travel to ground transportation
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| Cathay has launched a partnership with Tada. In the photo, Donald Morris, Cathay Korea’s branch manager, poses in front of a Tada vehicle. [Courtesy of Cathay] |
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, ‘[Herald Economy=Reporter Kim Seong-woo] Cathay, operating Cathay Pacific Airways, announced a partnership with VCN, the operator of the leading local mobility service ‘Tada’, to implement the Asia Miles earning service for one year from the 16th of this month until December 15, 2025.’,
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, ‘With this collaboration, Cathay global members can earn 1 Asia Mile for every 1,000 won spent using Tada services. Asia Miles is Cathay’s mileage program and can be used for a variety of lifestyle services such as booking flights, seat upgrades, hotel stays, shopping, dining, and donations. It offers richer and more convenient travel and lifestyle benefits by allowing mileage accumulation and usage in daily life, not just air travel.’,
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, ‘Tada provides an optimal mobility solution for family or group travelers with vehicles offering spacious interiors and luggage space that can accommodate up to five people. Particularly with its ample luggage space, it facilitates easy baggage handling during airport departures and arrivals, supporting a relaxed journey. Additionally, Tada supports English and Chinese languages in its app, allowing foreign Cathay members to use Tada services without difficulty when visiting Korea.’,
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, ‘When summoned, the nearest vehicle is automatically dispatched, and drivers are not pre-informed of the customer’s destination to prevent refusal of rides, offering stable and prompt service. Quiet vehicle interiors, phone charging services, and clean and pleasant environments are notable conveniences, blending well with Cathay’s premium service focused on customer experience.’,
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, ‘Donald Morris, Cathay Korea’s branch manager, said, “The partnership with Tada is an effort to provide a better travel experience by connecting air travel and ground transportation,” and added, “We will expand the service so that Cathay members can enjoy more mileage earning benefits, not only during air journeys but also in their daily lives.”‘
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