Korea GM conducts traffic safety campaign for elementary students in Incheon… Donates 70 million won

Experience-based Traffic Safety Campaign ‘Cross Safely’ Conducted, ‘[Edaily, Reporter Lee Bae-un] General Motors announced on the 16th that it will launch the ‘Cross Safely’ children’s traffic safety campaign aimed at elementary students in the Incheon area, and work towards spreading a culture of safety in the community. Alongside this initiative, GM donated 70 million won to Good Neighbors’ Incheon Regional Headquarters to support traffic safety education.’, , ‘The GM Korea operations are being conducted from May to July for about 100 first to third graders at elementary schools located in Incheon’s Seo-gu, Bupyeong-gu, and Yeonsu-gu. The engaging theatrical program allows students to learn about traffic safety in an easy and fun manner, with an emphasis on applying this knowledge to real-life situations.’,
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, ‘The class held on the 15th at Myeongseon Elementary School in Incheon’s Yeonsu-gu included hands-on activities such as a dice quiz game using Yellow Carpets, creating traffic safety gear, and an introduction to the use of traffic safety kits.’,
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, ‘CMO and communication executive director of GM Korea, Yoon Myeong-ok, who participated in the class, stated, “To realize the vision of Triple Zero (Zero Crashes, Zero Emissions, Zero Congestion), GM is conducting various safety activities. Going forward, we will continue to contribute to building a community where everyone can feel safe by prioritizing safety in technology development and educational programs.”’,
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, ‘This year’s campaign offers students a theater program covering △traffic lights and signage rules △safe road-crossing methods △safe use of school transportation △prevention of car accidents and wearing seatbelts △respect for life and other topics, aligned with the Ministry of Education’s seven standard safety education guidelines. The dice quiz game using ‘Yellow Carpets’ particularly focuses on crosswalk safety rules.’,
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, ‘Additionally, children participate in crafting traffic safety items like ‘Yellow Cards’ that can be attached to backpacks, and receive training on how to use traffic safety kits, all within fun and practical experience programs.’,
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, ‘From May to July, as part of this campaign, GM has distributed traffic safety kits, which include safety umbrellas, sticker books, and reflector cards, to 2000 students from grades 1 to 6 in schools across Incheon’s Seo-gu, Bupyeong-gu, and Yeonsu-gu, encouraging routine safety practices.’,
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, ‘Meanwhile, GM continues to conduct community enhancement activities for safety improvement. In collaboration with the Green Umbrella Child Fund, GM has been involved in the installation of ‘Yellow Carpets’ in child protection zones and has provided practical support during natural disasters by quickly deploying emergency relief vehicles, demonstrating a commitment to securing the safety of future generations.’,
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