“AI provides a new growth opportunity for displays”…Samsung Display and LG Display boast of ‘technological innovation’ (Comprehensive)

Korea Display Industry Association-hosted ‘Display Business Forum’
Samsung Display, introduces multi-modal AI, sensor integration, etc. LG Display emphasizes “AI-based digital transformation”,
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Display Business Forum
[Photo by Han Ji-eun],
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, ‘(Seoul=Yonhap News) By Han Ji-eun Reporter = In the age of Artificial Intelligence (AI), major Korean display companies Samsung Display and LG Display proudly showcased technological innovation.’,
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, ‘ Samsung Display and LG Display presented key technologies at the ‘Display Business Forum’ hosted by the Korea Display Industry Association on the 13th in COEX, Gangnam-gu, Seoul, to lead the display industry.’,
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, ‘ Lee Chang-hee, Vice President of Samsung Display, who took the stage as a speaker at the forum, anticipated that demand for mobile and information technology (IT) devices will rapidly increase in the AI era, stating, “Samsung Display will lead the display industry that seizes new growth opportunities in the AI era.”‘,
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, ‘ Vice President Lee emphasized, “In OLED technology research, the most crucial aspect is developing efficient and long-lasting materials and component configurations,” explaining, “We are conducting research and development to secure various low-power consumption technologies such as new materials that can reduce heat and pixel control algorithms.”‘,
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, ‘ Also, they focused on display technologies to enhance Extended Reality (XR) experiences with multi-modal AI. Multi-modal AI refers to artificial intelligence that understands and processes various forms of information simultaneously, such as text, images, and sounds.’,
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, ‘ Vice President Lee stated, “Multi-modal AI will track eye gaze or hand gestures and create real-time image information based on them, especially demonstrating its value in XR devices,” adding, “Samsung Display will enhance the charm of XR experiences with high-brightness OLEDoS (OLED on Silicon) technology and high-resolution technology.”‘,
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, ‘ Sensor-integrated displays are also a technology receiving attention in the AI era. Samsung Display unveiled the world’s first OLED embedded panel that can measure a user’s heart rate, blood pressure, and stress levels simply through touch.’,
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, ‘ Vice President Lee stated, “Revealing panel technology that can simultaneously sense fingerprints and biometric information is a first for Samsung Display,” emphasizing, “Sensor-integrated panels can accurately measure user data and safely process it, enhancing the utility of AI.”‘,
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Display Business Forum
[Photo by Han Ji-eun],
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, ‘LG Display also emphasized AI-based Digital Transformation (DX).’,
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, ‘ Yoon Soo-young, Chief Technology Officer (CTO) of LG Display, stated, “AI is bringing innovation to display design,” explaining, “It enables more efficient and sophisticated design, allows for design optimization through virtual simulations, and prevents problems in advance from the design stage.”‘,
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, ‘ She added, “Digital transformation using AI is bringing innovation to manufacturing processes,” and explained, “Through AI-based real-time monitoring systems, it can contribute to improving production efficiency and competitiveness by enabling immediate management of production processes and enhancing yield.”‘,
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, ‘ CTO Yoon particularly mentioned, “This year is the beginning of a full-fledged start of the OLED market for IT,” saying, “OLED adoption is rapidly increasing not only in tablets but also in laptops.”‘,
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, ‘ LG Display is developing White OLED (WOLED) technology in the TV field to improve brightness and efficiency compared to existing ones, and focuses on low-power consumption technology optimized for on-device AI devices in the IT sector.’,
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, ‘ CTO Yoon explained that they are developing vehicle displays with the goal of achieving free-form factors such as curved, slidable, and rollable displays.’,
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, ‘ Yoon CTO emphasized, “In order to continuously develop OLEDs that are user-friendly and environmentally friendly, organic collaboration between companies, governments, research institutes, academia, etc., is necessary, and this will play an important role in promoting the sustainable development of the OLED market.”‘,
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, ‘ The Display Business Forum is the largest display global forum in Korea, presenting various next-generation display technologies applied in the AI era, display technology trends, and business strategies.’,
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, ‘ At the forum, speakers from major companies such as Merck in Germany, and Ito Demitsu in Japan, as well as Nobel Physics Prize winner Shuji Nakamura, a professor at the University of California, Santa Barbara, explained the global display industry.’,
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, ‘ Doh Moon-wook, Vice Chairman of the Display Association, said, “The display industry recently is facing another leap forward,” and added, “Countries with high potential in the display industry such as Korea, China, Taiwan, Japan, and India need to go beyond competition and build a foundation of healthy exchanges and collaborations.”‘,
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