Samsung Electronics announced on the 21st that it will operate the ‘Galaxy Z Fold6∙Z Flip6’ experience zone titled ‘BAO FAMILY LOVES FLIP,’ based on the Everland panda world mascot ‘BAO FAMILY,’ at Everland until the 11th of next month. This experience zone was planned to celebrate the gathering of the five members of BAO FAMILY’s birthdays this month and the release of Samsung Electronics’ new products. The space for the experience was extensively created around the ‘Global Fair’ outdoor square near the entrance of Everland and the opposite indoor experience hall.
In the outdoor square of the ‘Global Fair,’ a photo zone decorated with a large sculpture of BAO FAMILY, up to 7 meters high, was set up. The sculpture was designed depicting the Galaxy Z Flip6 alongside BAO FAMILY, inspired by the flexible form factor of the Galaxy Z Flip6, resembling the usual posture of pandas hanging from trees or sitting on the ground. Visitors can also experience a smooth and warm texture when touching the sculpture, making it feel like touching a panda.
Near the photo zone, an experience space where visitors can see all the various new products of Samsung Electronics, such as the ‘Galaxy Z series,’ ‘Galaxy Ring,’ and ‘Galaxy Watch Ultra,’ released on the 10th of this month, was prepared. Here, visitors can take special photos with BAO FAMILY using features like ‘Auto Zoom’ for optimal selfie angles and Galaxy AI’s ‘Generative editing.’ Particularly, through the ‘Sketch Transformation’ feature, visitors can create a BAO FAMILY birthday card by converting a sketch into a AI-generated image and receive a Sun Cap with BAO FAMILY graphics printed on it when posting it on SNS.
In the indoor experience hall, visitors can encounter different aspects of BAO FAMILY through △Galaxy BAO FAMILY unpublished photo exhibition △’Circle to Search’ Experience space with the concept of BAO FAMILY’s birthday table △Photo zone reenacting the BAO FAMILY radiation zone.
In particular, the entrance to the indoor experience hall is enhanced with a grand ‘Galaxy Z Fold6’ design measuring 10 meters horizontally and 7 meters vertically. Visitors can watch Galaxy new product-related videos and BAO FAMILY through the large-scale ‘Galaxy Z Fold6′ display.
Samsung Electronics Korea’s Chief Executive Officer, Im Sung-taek, said, “To celebrate the birthdays of BAO FAMILY and the release of Samsung Electronics’ new products, we have prepared an experience zone where visitors to Everland can experience the new Galaxy even more special.” He added, “In the historically large-scale BAO FAMILY experience zone, we hope visitors can fully experience the powerful shooting experience of Galaxy AI Cameras.”