“Causes of global economic slowdown and rise in component prices”
The proportion of 20-30s in the total pre-sales exceeds 50%,
Samsung Electronics’ new foldable smartphones, ‘Galaxy Z Fold and Flip6,’ are on display at a KT store in Jongno-gu, Seoul, on the afternoon of the 12th when pre-orders started. 2024.7.12/News1 ⓒ News1 Park Jung-ho Reporter,
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, “(Seoul=News1) Reporter Seo Jang-won = Samsung Electronics’ new foldable phones, ‘Galaxy Z Fold6 and Flip6,’ have not surpassed the domestic pre-sales of their predecessors.”,
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, ‘Samsung Electronics announced on the 19th that the final tally of the domestic pre-sales of the Galaxy Z Fold6 and Flip6, conducted for a week from the 12th to the 18th of this month, reached 910,000 units.’,
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, ‘This falls short of the record-high pre-sales of 1.02 million units set by last year’s Galaxy Z Fold5. The industry views factors such as the global economic slowdown and the rise in component prices as affecting the decrease in sales.’,
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, ‘Samsung Electronics stated, “Visits by consumers to experience products at Galaxy Studios and Samsung Stores nationwide are increasing, and favorable reviews are steadily coming in, so we expect sales to pick up at the official sales point.”‘,
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, ‘Samsung Electronics announced that the Galaxy Z Fold6 received high praise from the 20-30 age group based on the analysis of this pre-sale. The proportion of the 20-30 age group in the total pre-sales exceeded 50%. This is a higher percentage than last year (43%).’,
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, ‘The Galaxy Z Fold6 received high praise from the 20-30 age group for providing high portability comparable to bar-type smartphones with a weight that is 14g lighter and a slim thickness of 12.1mm compared to its predecessor.’,
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, ‘The improvements in the Galaxy Z Flip6 included an upgrade of the rear camera to 50 million pixels, and the battery performance was bolstered by a 300mAh increase to 4,000mAh.’,
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, ‘This year, the share of pre-sales for the Galaxy Z Fold has increased by about 10% compared to the previous model. The pre-order ratio of the Galaxy Z Fold6 and Flip6 is 40:60, with the fold’s share rising from around 30% last year to 40%.’,
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, ‘In terms of color preferences, for the Galaxy Z Fold6, about 45% of sales were in Silver Shadow, which was the most preferred, followed by Navy and Pink. For the Galaxy Z Flip6, Silver Shadow accounted for about 35% of sales, followed by Blue, Mint, and Yellow in order of sales.”