Written by 9:46 AM Economics

“Coupang’s sales from the initial 30 partner companies increased by an average of 40 times”

Photo. Salad Panda Salad in a can

Photo. Salad Panda Salad in a can,
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, ‘Small and medium-sized companies collaborating with Coupang have shown significant growth compared to their early stages of business.’,

, ‘Coupang announced on the 27th that an analysis of growth data from 30 key partner companies they have been working with since 2016 showed that partner sales had increased by an average of more than 40 times by the end of last year.’,

, ‘The company explained that this was the result of joint efforts by Coupang and its partners such as collaboration on new product planning, quality management, and increasing brand value.’,

, ‘Coupang attributed the growth of partner companies to various factors such as full cold chain logistics, product curation, same-day delivery, and the data analysis system “AI Dog” that Coupang provided.’,

, ‘For instance, Coupang’s salad supplier ‘Salad Panda’ saw a growth in sales of around 140 times. This was achieved by utilizing Coupang’s technology for fresh delivery and management to meet the increasing order volume and address demand forecasting.’,

, ‘Coupang’s own product ‘Antanthee’ by Kim So-yeong has been leading the spread of domestically matured cheeses alongside Coupang. Coupang’s product selection committee focused on providing a variety of unique matured cheeses and creating content around the characteristics of each product to persuade customers due to their distinctive aroma and taste.’,

, ‘A Coupang official stated, “Coupang has grown over the past 9 years together with partner companies that prioritize quality” and added, “We will continue to strive for growth with our partners, aiming to build an ecosystem where producers, sellers, and consumers all thrive together in the long term.”‘,
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