Baemin Club-Tving Bundle Product Launching on the 2nd, ‘A bundle product that allows users to enjoy free delivery and discount coupons from Baemin while accessing a variety of video content from Tving will be launched in June.’,
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, ‘Woowa Brothers, the operators of Baedal Minjok, announced on the 19th that they will launch the Baemin Club-Tving bundle product on the 2nd of next month. Both companies have started teaser advertisements for the bundle product from today.’,
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, ‘Baemin Club, launched in September last year, is Baemin’s subscription service that offers benefits such as unlimited free delivery fees for cost-effective deliveries and delivery fee discounts for single-house deliveries. Besides delivery fee discounts, it also offers various additional discounts like brand discount coupons, Baemin ‘shopping’ discount coupons, and partner discounts. The subscription fee for Baemin Club is 1,990 won per month with the promotional price (normal price 3,990 won).’,
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Baedal Minjok and Tving are launching a bundle product. (Photo=Woowa Brothers),
, ‘Tving streams a wide range of content including differentiated content, live sports broadcasts like professional baseball and basketball, Tving Originals, popular broadcast VODs, domestic and international movies, international series, and real-time news channels.’,
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, ‘To allow anyone to experience both free delivery and OTT without burden, from the 2nd of next month till August, a special event will be held where the first month’s extra subscription fee will be 100 won. By adding just 100 won to the Baemin Club promotional fee (1,990 won), users can also access Tving (ad-supported product). From the second month, users can continue by adding 3,500 won to the Baemin Club fee.’,
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, ‘This partnership connects content and food, two everyday consumption experiences, to maximize user convenience and practical benefits, creating a lifestyle-focused service model. Notably, this is the first collaboration between a domestic OTT and food tech company, and Tving’s strategy is to use this platform to innovate the content consumption experience in everyday life beyond just a simple partnership.’,
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, ‘To commemorate the launch of this bundle product, Baemin will also conduct various events. As a pre-launch event, customers who click ‘notification request’ from today until the 1st of next month will be refunded the first month’s extra subscription fee of 100 won as points.’,
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, ‘Additionally, from the 9th of next month till July 6th, a “Baseball Food Draw” event will be held for about a month. It combines “Baseball Food” with “Lucky Draw” to allow subscribers to enjoy delicious food while watching baseball broadcasts. Subscribers who participate in the event may win various prizes through a draw, including Baemin vouchers and Tving premium annual subscriptions.’,
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, ‘Baemin plans to partner with not only Tving but also with various services in commerce and digital content. The goal is to make Baemin Club a cost-effective subscription service by providing additional benefits beyond free delivery.’,
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, ‘A Baemin spokesperson said, “Through the bundle product that allows customers to use Baemin’s free delivery and Tving’s various content simultaneously, customers will enjoy a double benefit,” adding, “We will continue to increase customer benefits by expanding Baemin Club’s partners.”’,
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, ‘A Tving spokesperson said, “This partnership is an innovative attempt to enrich content consumption and dietary life in the user’s everyday life,” adding, “We will continue to develop various partnerships based on the AVOD model to expand user choices and evolve into a ‘content hub in daily life’ that takes responsibility for the user’s entire daily life.”‘
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